Smartify Media, Invesco, and CBRE have joined forces to revitalize the historic Union Square Retail District in San Francisco by leveraging Smartify Media’s programmatic advertising technology to monetize prime locations while promoting local businesses and cultural content curated by the Union Square Alliance.
Smartify Media, with Samsung C&T, provides digital out-of-home advertising and media solutions to businesses across the United States. Partnering with Invesco, a leading global investment management firm, and CBRE, the global leader in commercial real estate services, Smartify Media will deploy its state-of-the-art digital displays in the heart of San Francisco’s Union Square district at 800 Market Street.
By monetizing prime locations in the Union Square District through the Smartify programmatic advertising platform, this partnership will unlock new revenue streams for property owners and enhance the overall economic vitality of the area. Smartify’s double-sided storefront displays will also help showcase the unique offerings of local businesses and cultural institutions, drive foot traffic, and support the growth of the Union Square Alliance.
Smartify Media, Invesco, and CBRE are committed to supporting the Union Square District as a thriving hub of commerce, culture, and community engagement while connecting it to a new era of advertising. This collaborative effort reflects a shared vision to create an immersive and dynamic experience for residents, visitors, and businesses while providing a new and unique opportunity for advertisers to target their audiences.
About Smartify Media:
Smartify Media is a national Digital Out of Home (DOOH) and In-Retail digital advertising platform focused on location based-data and the customer experience. Founded by technology and advertising industry leaders who understand how to elevate valuable retail spaces with technology and data and maximize programmatic-enabled advertising campaigns for advertisers, Smartify’s mission is to allow any property owner to quickly understand the inherent media value of their physical space and easily monetize it by generating recurring revenue from digital media campaigns. https://smartifymedia.com.
About CBRE:
CBRE is the global leader in commercial real estate services and investments. With more than 115,000 professionals operating in over 100 countries, CBRE offers a wide range of comprehensive solutions that span every dimension of the industry. Their extensive services, insights, and data empower clients of all sizes and sectors to achieve their real estate goals. From strategic consulting to property sales and leasing, CBRE’s expertise and industry knowledge make them a trusted partner in commercial real estate services and investments. https://www.cbre.com/
About Invesco:
Invesco is a leading independent global investment management firm renowned for its commitment to investment excellence. With a disciplined philosophy and process, Invesco’s specialized teams bring unique perspectives and deep expertise across various asset classes, investment styles, and geographies. Their comprehensive range of investment capabilities, delivered through diverse investment vehicles, caters to the needs of clients worldwide. Invesco’s investment solutions professionals leverage innovative analytics and outcomes-based strategies to develop custom solutions that align with client objectives. Additionally, Invesco integrates environmental, social, and governance (ESG) considerations into its investment capabilities and processes, reflecting a holistic approach to responsible investing. https://www.invesco.com/corporate/en/home.html
